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Canada's most famous adman spills a career's worth of marketing secrets, so anyone can compete with the best in their business--whatever that business might be. Big companies spend a fortune marketing their wares and services. Can yours? Invariably people ask advertising veteran and CBC Radio host Terry O'Reilly one question more than any other: How does a little business compete with the big guys? After decades at the helm of an award-winning advertising production company, and over a decade exploring the art and science of marketing for CBC Radio, O'Reilly delivers all the answers they--and anyone with something to sell--ever wanted to know. Following his bestselling Age of Persuasion, O'Reilly collects a lifetime of marketing wisdom into an indispensable guide to competing for your customers' attention. From understanding what business you're really in and foregoing the extra mile in favour of the extra inch, to the benefits of counterintuitive thinking and knowing an opportunity when you see one, This I Know will help anyone understand the fundamentals of good marketing strategy and building the relationships that turn good marketing into great results, no matter how big or small your budget.

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Genre: Business & Economics
Author: Terry O'Reilly
Publisher: Knopf Canada
Release: 2017-02-28
File: 320 Pages
ISBN-13: 9780345810380

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Set in a small Midwest town in the late 1960s and helmed by an unforgettable young protagonist—compassionate, uncannily wise Grace—This I Know is a luminous coming-of-age story from an astonishing new voice. Eleven-year-old Grace Carter has a talent for hiding things. She’s had plenty of practice, burying thoughts and feelings that might anger her strict Evangelical pastor father, and concealing the deep intuition she carries inside. The Knowing, as Grace calls it, offers glimpses of people’s pasts and futures. It enables her to see into the depth of her mother’s sadness, and even allows Grace to talk to Isaac, her twin brother who died at birth. To her wise, loving Aunt Pearl, the Knowing is a family gift; to her daddy, it’s close to witchcraft. Grace can’t see into someone’s thoughts without their permission. But it doesn’t take her special talent to know that her small community is harboring its share of secrets. A young girl has gone missing. Within Grace’s own family too, the cracks are widening, as her sisters Hope, Joy, and Chastity enjoy the normal life that eludes Grace. It’s Grace’s kinship with other outsiders that keeps her afloat—Lyle, a gentle, homeless man, and Lola, a free-spirited new girl at school. But when her mother lapses into deep depression after bringing home a new baby, Grace will face a life-changing choice—ignore her gift and become the obedient daughter her father demands, or find the courage to make herself heard, even if it means standing apart . . . “A heartfelt and beautifully crafted coming-of-age debut. Don't miss this one.” —Lesley Kagen, New York Times bestselling author

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Genre: Fiction
Author: Eldonna Edwards
Publisher: A John Scognamiglio Book
Release: 2018-05-01
File: 304 Pages
ISBN-13: 9781496712882

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Dominick Birdsey, a forty-year-old housepainter living in Three Rivers, Connecticut, finds his subdued life greatly disturbed when his identical twin brother Thomas, a paranoid schizophrenic, commits a shocking act of self-mutilation

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Genre: Fiction
Author: Wally Lamb
Publisher: Cambridge University Press
Release: 1998-06-03
File: 901 Pages
ISBN-13: 0060391626

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A twisted domestic thriller in the vein of B. A. Paris and Shari Lapena that asks: How well do you know your friends? That picture you posted? I’ve seen it. That location you tagged? I’ve been there. I know everything about your life . . . And I’m going to destroy it. A recent transplant from sunny California, life in the London suburbs is not what Taylor Watson expected. Far from the West End shops and city lights she imagined, she finds herself pregnant and lonely, with a husband frequently away on business and only social media to keep her company. It’s only after Taylor joins a book club and a walking group, that she finally starts to make some real-life friends. Before long, Taylor’s hanging out with Anna, Sarah, Simon, and Caroline but, as her pregnancy progresses and her friendships blossom, a sense of unease develops. Nothing’s ever quite as it seems on the surface, and it soon becomes clear that Taylor’s new friends have secrets. One appears to be after Taylor’s husband, another’s always putting her down, and then there’s the question of Simon. Could he have feelings for Taylor? But far more worryingly, one of the group’s not being too careful what they post on social media—and another is watching all too closely. Who’s stalking who . . . and why?

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Genre: Fiction
Author: Annabel Kantaria
Publisher: Crooked Lane Books
Release: 2019-06-11
File: 304 Pages
ISBN-13: 9781643851112

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Praise for the Webby Award-winning newsletter: "I eagerly read 'Now I Know' every day. It's always fresh, always a surprise, and always interesting!" --Jimmy Wales, founder of Wikipedia and Wikia Did you know that there are actually 27 letters in the alphabet, or that the U.S. had a plan to invade Canada? And what actually happened to the flags left on the moon? Even if you think you have a handle on all things trivia, you're guaranteed a big surprise with Now I Know. From uncovering what happens to lost luggage to New York City's plan to crack down on crime by banning pinball, this book will challenge your knowledge of the fascinating stories behind the world's greatest facts. Covering 100 outrageous topics, Now I Know is the ultimate challenge for any know-it-all who thinks they have nothing left to learn.

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Genre: Reference
Author: Dan Lewis
Publisher: Adams Media
Release: 2013-10-18
File: 256 Pages
ISBN-13: 9781440563621

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As a creative force, student of the human heart and soul, and champion of living the life you want, Oprah Winfrey stands alone. Over the years, she has made history with a legendary talk show - the highest-rated program of its kind, launched her own television network, become the nation's only African-American billionaire, and been awarded both an honorary degree by Harvard University and the Presidential Medal of Freedom. From all her experiences, she has gleaned life lessons—which, for fourteen years, she's shared in O, The Oprah Magazine's widely popular "What I Know For Sure" column, a monthly source of inspiration and revelation. Now, for the first time, these thoughtful gems have been revised, updated, and collected in What I Know For Sure, a beautiful cloth bound book with a ribbon marker, packed with insight and revelation from Oprah Winfrey. Organized by theme—joy, resilience, connection, gratitude, possibility, awe, clarity, and power—these essays offer a rare, powerful and intimate glimpse into the heart and mind of one of the world's most extraordinary women—while providing readers a guide to becoming their best selves. Candid, moving, exhilarating, uplifting, and frequently humorous, the words Oprah shares in What I Know For Sure shimmer with the sort of truth that readers will turn to again and again.

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Genre: Body, Mind & Spirit
Author: Oprah Winfrey
Publisher: Flatiron Books
Release: 2014-09-02
File: 240 Pages
ISBN-13: 9781250054074

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This book is about unraveling the layers of our lives, delving beneath the surface in order to better understand ourselves, our relationships, and our path. Author Susannah Conway uncovered this process following a tragedy—the sudden death of the man she loved. In sharing her journey of self-discovery first through her blog, then her online courses, and now in these pages, she reveals how grief reshaped her life and led her to reconnect with her creativity, make peace with her past, and learn to appreciate herself. This is a guidebook of sorts, a collection of thoughts and theories, each chapter culminating in a small creative exercise for the reader to reflect upon and apply to her own life. The author's signature dreamy Polaroid images are also included throughout. Conway reminds readers that they are not alone, that living mindfully is a process, and that unraveling is not about coming undone or losing control, but rather letting go in the best possible way. By untangling the knots that hold you back, unearthing the potential that's always been there and ditching the labels and should-haves you can let yourself be who you were always meant to be.

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Genre: Self-Help
Author: Susannah Conway
Publisher: Rowman & Littlefield
Release: 2012-06-05
File: 256 Pages
ISBN-13: 9780762787180

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Genre:
Author: Clay Anderson
Publisher:
Release: 2020-02
File: 32 Pages
ISBN-13: 1732241848

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"There is no writer quite like Dolly Alderton working today and very soon the world will know it.”--Lisa Taddeo, author of #1 New York Times bestseller Three Women “Dolly Alderton has always been a sparkling Roman candle of talent. She is funny, smart, and explosively engaged in the wonders and weirdness of the world. But what makes this memoir more than mere entertainment is the mature and sophisticated evolution that Alderton describes in these pages. It’s a beautifully told journey and a thoughtful, important book. I loved it.”--Elizabeth Gilbert, New York Times bestselling author of Eat, Pray, Love and City of Girls The wildly funny, occasionally heartbreaking internationally bestselling memoir about growing up, growing older, and learning to navigate friendships, jobs, loss, and love along the ride When it comes to the trials and triumphs of becoming an adult, journalist and former Sunday Times columnist Dolly Alderton has seen and tried it all. In her memoir, she vividly recounts falling in love, finding a job, getting drunk, getting dumped, realizing that Ivan from the corner shop might just be the only reliable man in her life, and that absolutely no one can ever compare to her best girlfriends. Everything I Know About Love is about bad dates, good friends and—above all else— realizing that you are enough. Glittering with wit and insight, heart and humor, Dolly Alderton’s unforgettable debut weaves together personal stories, satirical observations, a series of lists, recipes, and other vignettes that will strike a chord of recognition with women of every age—making you want to pick up the phone and tell your best friends all about it. Like Bridget Jones’ Diary but all true, Everything I Know About Love is about the struggles of early adulthood in all its terrifying and hopeful uncertainty.

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Genre: Biography & Autobiography
Author: Dolly Alderton
Publisher: HarperCollins
Release: 2020-02-25
File: 368 Pages
ISBN-13: 9780062968807

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Few things I knew. I knew the sound of my mother's voice when I woke. I knew the painful look in her eyes that meant something terrible must have happened to me. And eventually, I knew where I was. But I never knew the identity of the strange, handsome boy who sat at my bedside when he thought no one was watching. Warning: Contains mature language and themes. Reader discretion is advised.

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Genre:
Author: Holly Ryan
Publisher:
Release: 2016-10-21
File: Pages
ISBN-13: 1539180042

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