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Business leaders' audiences - their customers, competitors and employees alike - live and breathe social media. In our hyperconnected culture, social media is the glue that allows us to stay connected to communities, products and brands. If your customers are on social media, along with your competition, then shouldn't you be there too? Get Social untangles the social media folklore and gets to the point of how business leaders and aspiring leaders can personally use social media to get real business results. Leaders who use social media platforms right have been shown to be more connected to their customers and employees, they gather major market research advantage by being part of the social conversation and they embody their brand message thus connecting with people on an authentic level. Get Social guides you through what you need to know about social media, and how it connects to your wider business strategy and the bottom line. Michelle Carvill helps you to identify how you can find your voice through all the different platforms and consistently be the leader you want to be. Along with a social CEO health check, Get Social offers invaluable templates, content plans and profiles of successful social media savvy CEOs. This book will give you all the tools you need to successfully launch yourself in the social conversation and see immediate results for your career and business.

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Genre: Business & Economics
Author: Michelle Carvill
Publisher: Kogan Page Publishers
Release: 2018-05-03
File: 256 Pages
ISBN-13: 9780749482565

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Parent involvement matters, but parents are often unsure how they can get involved. Author Heather D. M. Robinson shares how social media can be used to increase parent involvement, not just in schools, but also with sports teams and clubs.

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Genre: Education
Author: Heather D.M. Robinson
Publisher: Booktango
Release: 2013-09-06
File: 1 Pages
ISBN-13: 9781468936186

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Provides entrepreneurs with simple steps to establish their online identity on top social networking sites, including MySpace.com and Facebook.com, and offers proven tactics for building and managing brands within these communities and boosting the bottom line. Original 20,000 first printing.

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Genre: Business & Economics
Author: Starr Hall
Publisher: Entrepreneur Press
Release: 2009-08-12
File: 205 Pages
ISBN-13: 9781599183589

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Genre:
Author:
Publisher: Meylah
Release:
File: Pages
ISBN-13:

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Genre:
Author: Jason Bradshaw
Publisher: Lulu.com
Release:
File: Pages
ISBN-13: 9781446656792

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Genre:
Author: Tim Kitchen
Publisher: Lulu.com
Release:
File: Pages
ISBN-13: 9781291004977

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Genre: Popular music
Author: Marcus A. Thompson
Publisher: Lulu.com
Release: 2011
File: 176 Pages
ISBN-13: 9781257285426

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A systematic approach to creating and implementing winning social media strategies worldwide - from renowned expert and IBM VP Sandy Carter • •A specific, detailed, patented framework for driving more business value from social media on every continent, in any marketplace. •By an award-winning social media evangelist who has helped make social media work in 60+ countries. •Includes case studies and lessons learned from multiple business segments. •Links with IBM's new, high-profile 'Social Business' initiative. Get Bold offers the most systematic approach to creating a worldwide social media strategy that delivers maximum business value. Drawing on her unsurpassed social media experience in 60 countries, IBM Vice President Sandy Carter details a six-step 'A.G.E.N.D.A.' for integrating social media into any marketing strategy, and building a true 'social business.' Using practical examples and case studies, Carter shows how to: • •Align organizational goals and culture. •Gain friends through social trust. •Engage through experiences. •Network your business processes. •Design for PR recovery. •Analyze your data Get Bold helps you customize social media strategies to reflect the needs and preferences of customers in diverse regions and industries, as well as specific 'lessons learned' about your sectors and markets. Carter doesn't just offer a unique global perspective on social media: she provides 'patterns of success' that help you accelerate strategy formulation for your business. You'll find specific guidance for addressing a wide spectrum of challenges, from reducing cost and increasing revenue to building personalized and consistent interactions across customer touchpoints.

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Genre: Business & Economics
Author: Sandy Carter
Publisher: IBM Press
Release: 2011-09-01
File: 267 Pages
ISBN-13: 9780132618311

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In this book, educators can learn everything they need to know about integrating social learning at all grade levels using the popular educational social network, Edmodo. With valuable tips and resources for both new and experienced users, it provides immediately adaptable strategies for incorporating Edmodo’s suite of tools and apps in their classrooms. Learn how to leverage Edmodo for assessment, project-based learning, flipped classroom, gamification and more. Seasoned educators and educational technology specialists Ginger Carlson and Raphael Raphael also share how educators can expand and maximize social learning networks, specifically Edmodo, to ask questions, share knowledge and create an extended network of colleagues.

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Genre: Education
Author: Ginger Carlson
Publisher: International Society for Technology in Education
Release: 2015-05-21
File: 200 Pages
ISBN-13: 9781564845306

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How do organizations manage social media effectively? Every organization wants to implement social media, but it is difficult to create processes and mange employees to make this happen. Most social media books focus on strategies for communicating with customers, but they fail to address the internal process that takes place within a business before those strategies can be implemented. This book is geared toward helping you manage every step of the process required to use social media for business. The Social Media Management Handbook provides a complete toolbox for defining and practicing a coherent social media strategy. It is a comprehensive resource for bringing together such disparate areas as IT, customer service, sales, communications, and more to meet social media goals. Wollan and Smith and their Accenture team explain policies, procedures, roles and responsibilities, metrics, strategies, incentives, and legal issues that may arise. You will learn how to: Empower employees and teams to utilize social media effectively throughout the organization Measure the ROI of social media investments and ensure appropriate business value is achieved over time Make smarter decisions, make them more quickly, and make them stick Get the most out of your social media investment and fully leverage its benefits at your company with The Social Media Management Handbook.

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Genre: Business & Economics
Author: Robert Wollan
Publisher: John Wiley & Sons
Release: 2011-01-04
File: 352 Pages
ISBN-13: 9780470651247

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